Assistant Brand manager

1 week ago


Lagos Mainland Local Government Area, Lagos, Nigeria THCO Full time
About the Role
We are seeking an enthusiastic and creative Assistant Brand Manager to join the team and play a pivotal
role in developing and executing our brand strategies. You will be responsible for translating brand vision
into actionable plans, ensuring brand consistency across all marketing initiatives, and identifying new
growth opportunities.
Responsibilities

  • Collaborate with the Brand Manager to develop and implement effective brand strategies
  • Translate brand strategies into comprehensive brand plans, positioning, and go-to-market
initiatives

  • Conduct market research and competitor analysis to identify trends and growth opportunities for
the company's products

  • Analyze brand positioning to gain deep consumer insights and inform marketing efforts
  • Maintain brand integrity across all marketing communications and campaigns
  • Liaise with internal teams (Marketing, Sales, Product Development) to ensure brand alignment
and success

  • Monitor industry trends and identify new marketing opportunities
Qualifications

  • First degree or its equivalent in Marketing, Mass Communication, Public Relations, Journalism, or
a related field

  • Professional Certification in Marketing (NIMN, CMMP, etc.) is a strong plus
  • Minimum of 7 years of experience in marketing, with at least 3 years in a supervisory role
  • Experience in the FMCG industry is a significant advantage
  • Strong analytical and problem-solving skills
  • Excellent communication, presentation, and interpersonal skills
  • Proven ability to manage multiple projects simultaneously and meet deadlines
  • Ability to work independently and as part of a team


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