Brand Manager, Quaker
4 weeks ago
ABOUT THE COMPANY
PepsiCo - In 1965, Donald Kendall, the CEO of Pepsi-Cola, and Herman Lay, the CEO of Frito-Lay, recognized what they called "a marriage made in heaven," a single company delivering perfectly-salty snacks served alongside the best cola on earth. Their vision led to what quickly became one of the world's leading food and beverage companies: PepsiCo. Our company is made up of seven divisions: PepsiCo Beverages North America; Frito-Lay North America; Quaker Foods North America; Latin America; Europe; Africa, Middle East and South Asia; and Asia Pacific, Australia/New Zealand and China. Each of these divisions has its own unique history and way of doing business.
JOB SUMMARY
QualificationsMarketing / Business Tertiary qualification (Degree) as minimumStrong numerical bias.Demonstrable P&L understandingStrong social media and digital communication skillsPresentation skillsPersuasive skillsNegotiation skillsStrong Computer skills (literacy)5-7 years of marketing experience within the FMCG industryExperience in Food Industry a must.Experience managing food brands preferrable.
RESPONSIBILITIES
Own the development of strong functionally aligned brand AOP plansLead the execution of AOP plans to ensure delivery of set KPIs.Manage the artwork development process with design agencies and ensure approval by the relevant internal stakeholders.Engagement with creative agencies in delivering relevant consumer centric marketing campaigns.Supervise BTL agencies ensuring mechanics are aligned and required fast pivots are executed.Lead alignment of marketing activities with distributors and supervise execution ensuring delivery of aligned activity KPIsSupport innovation projects through the stage gate process.Landing integrated annual brand plans with the cross functional team.Support the BU and Country in development of PSP, aligned to the category strategy and growth priorities.Effectively managing the brands budget, and ensure compliance with all controls.
REQUIRED SKILLS
Reporting, Reporting, Bookkeeping, Bookkeeping, Account management, Business development, Business development, Sales strategy
REQUIRED EDUCATION
Bachelor's degree
We have other current jobs related to this field that you can find below
-
Brand Manager
2 weeks ago
Lagos, Lagos, Nigeria Alan & Grant Full timeABOUT THE COMPANYAlan & Grant - Our work is focused on creating innovative HR and Organizational Development Solutions aimed at Performance Improvement & Business Growth. We currently serve clients across various sectors of the Economy from locations in Jos, Port Harcourt and Lagos.JOB SUMMARYRequirements Bachelor's Degree in Marketing, Business,...
-
Brand Manager
1 month ago
Lagos, Lagos, Nigeria Alan & Grant Full timeABOUT THE COMPANYAlan & Grant - Our work is focused on creating innovative HR and Organizational Development Solutions aimed at Performance Improvement & Business Growth. We currently serve clients across various sectors of the Economy from locations in Jos, Port Harcourt and Lagos.JOB SUMMARYRequirements Bachelor's Degree in Marketing, Business,...
-
Brand Manager
4 weeks ago
Lagos, Lagos, Nigeria Coca-Cola Full timeABOUT THE COMPANYThe Coca-Cola Company is the world's largest beverage company, refreshing consumers with more than 500 sparkling and still brands. Led by Coca-Cola, one of the world's most valuable and recognizable brands, our Company's portfolio features 20 billion-dollar brands including, Diet Coke, Fanta, Sprite, Coca-Cola Zero, vitaminwater, POWERADE,...
-
Brand Manager
4 weeks ago
Lagos, Lagos, Nigeria International Breweries Plc Full timeABOUT THE COMPANYInternational Breweries Plc – Our Dream is to bring people together for a better world. Beer, the original social network, has been bringing people together for thousands of years. We are committed to building great brands that stand the test of time and to brewing the best beers using the finest natural ingredients.Our diverse portfolio...
-
Brand Manager
1 week ago
Lagos, Lagos, Nigeria Montaigne Place Full timeBrand managers are responsible for overseeing any aspect of marketing related to a company's brand, and ensuring that all branding decisions ultimately result in stronger sales. To achieve that alignment, brand managers tend to work with multiple areas of marketing, like research, content, social, and design
-
Brand Manager
4 weeks ago
Lagos, Lagos, Nigeria FMR AGENCY Full timeJob DescriptionFormulate brand's long-term strategy to effectively reach customersResponsible for 360degree marketing communications plan & tactics covering ATL, BTL, Digital and Influencer marketingOversees the brand's marketing life cycleManages day-to-day progress of product marketing planning and executionMaintains brand integrity across product lines,...
-
Brand Manager
2 weeks ago
Lagos, Lagos, Nigeria OnePyramid Full timeResponsibilities:Managing & developing brand performance equity, market share, etc, leading & controlling marketing activity ATL, BTL,Managing & responsible for a marketing budget.Leading all initiatives related to sales and marketing Articulate product offerings, key benefits, and messages for use by sales and marketing.Managing the pricing strategy.Brand...
-
Brand Manager
2 weeks ago
Lagos, Lagos, Nigeria OnePyramid Full timeResponsibilities:Managing & developing brand performance equity, market share, etc, leading & controlling marketing activity ATL, BTL,Managing & responsible for a marketing budget.Leading all initiatives related to sales and marketing Articulate product offerings, key benefits, and messages for use by sales and marketing.Managing the pricing strategy.Brand...
-
Brand Manager
4 weeks ago
Lagos, Lagos, Nigeria Shalina Healthcare Full timeJob DescriptionWe are seeking a dynamic and results-driven Brand Manager to join our team in Lagos.As a Brand Manager, you will be responsible for developing and executing brand strategies, analyzing market share, sales forecasts, conducting product and market research, and overseeing sales planning and execution of all communications and media actions.Key...
-
Brand Manager
2 weeks ago
Lagos, Lagos, Nigeria Conficure Skin Full timeAs the Brand Manager at Conficure Skin, you will be responsible for overseeing all aspects of the brand's operations. Your role will include managing day-to-day activities, developing and executing marketing strategies, supervising the production process, and ensuring our products meet the highest standards. You will be the driving force behind our brand's...
-
Brand Manager
1 week ago
Lagos, Lagos, Nigeria Groupe Danone Full timeJOB SUMMARYAbout You 5 years relevant working experience related to Marketing; Flexible and Proactive attitude, able to cope with a fast-changing environment; Experience working with syndicated data sources to make informed decisions. Spontaneously Team-orientated behavior and understanding of cross-functional working; Problem solving and entrepreneurial...
-
Brand Manager
8 hours ago
Lagos, Lagos, Nigeria Danone Full timeWe are looking for a new colleague who will join our Marketing team to collaborate with several departments in the company and international and global teams, with a top-line and cross-functional approach, to discover competitive dynamics of fresh dairy products' market, adapt a brand strategy and maintain brand integrity across all company marketing...
-
Assistant Brand Manager
4 weeks ago
Lagos, Lagos, Nigeria Human Capital Partners HCP Full timeJob Summary:As the Assistant Brand Manager, you will be responsible for supporting the development and implementation of effective brand strategies that enhance the company's market presence and drive business growth.This role involves assisting with brand positioning, go-to-market strategies, and monitoring marketing trends to identify opportunities for...
-
Assistant Brand Manager
2 weeks ago
Lagos, Lagos, Nigeria Human Capital Partners HCP Full timeJob Summary:As the Assistant Brand Manager, you will be responsible for supporting the development and implementation of effective brand strategies that enhance the company's market presence and drive business growth.This role involves assisting with brand positioning, go-to-market strategies, and monitoring marketing trends to identify opportunities for...
-
Assistant Brand Manager
1 day ago
Lagos, Lagos, Nigeria Olam Nigeria Limited Full timeAbout the jobAs an Asst. Brand Manager with Olam PFB Caraway Africa Nigeria Limited you are expected to ·drive profitable growth of brands assigned and support the development of Brand Plans for market, ensure timely execution and in line with budget and also manage all brand's activities as well as 3rd parties to ensure flawless execution whilst tracking...
-
Brand Management Specialist
2 weeks ago
Lagos, Lagos, Nigeria eMedicStore Full timeJob Overview:The Brand Manager at eMedic Technologies Inc. will spearhead our marketing efforts by designing innovative no-code web pages and landing pages, crafting compelling written content, and producing and editing audio podcasts.This role combines creative design, content creation, and strategic marketing to enhance our brand's presence and engage our...
-
Brand Management Specialist
1 month ago
Lagos, Lagos, Nigeria eMedicStore Full timeJob Overview:The Brand Manager at eMedic Technologies Inc. will spearhead our marketing efforts by designing innovative no-code web pages and landing pages, crafting compelling written content, and producing and editing audio podcasts.This role combines creative design, content creation, and strategic marketing to enhance our brand's presence and engage our...
-
Brand Manager–Beauty
2 weeks ago
Lagos, Lagos, Nigeria PZ Cussons Full timeJob PurposeUtilise a thorough understanding of the African consumer, customer and competitor environment to develop compelling brand strategies, aligned to group brand strategiesReports toCategory Lead, BeautySignificant Relationships Internal & externalRegional Marketing teamBrand Development & Activation TeamCross-functional teams from Finance, Commercial,...
-
Brand Manager–Beauty
4 weeks ago
Lagos, Lagos, Nigeria PZ Cussons Full timeJob PurposeUtilise a thorough understanding of the African consumer, customer and competitor environment to develop compelling brand strategies, aligned to group brand strategiesReports toCategory Lead, BeautySignificant Relationships Internal & externalRegional Marketing teamBrand Development & Activation TeamCross-functional teams from Finance, Commercial,...
-
Brand & Communications Manager
2 days ago
Lagos, Lagos, Nigeria Pulse NG Full timeJob SummaryAs a Brand & Communications Manager at Pulse, you will be responsible for shaping and maintaining the brand's image, overseeing communication strategies, and driving engagement across various channels. This role involves collaborating with multiple departments to ensure a cohesive brand message and enhance Pulse's presence in the media and...
