Senior Trade Promotion Officer

4 weeks ago

Lagos, Lagos, Nigeria Lagos Chamber of Commerce and Industry Full time

Summary Objective:

The prospective employee is expected to be a business development specialist with Project/events management skills to continually grow the Client base of the Lagos International Trade Fair and other specialized exhibitions by canvassing for the local and international exhibitors, partners, attract visitors to the fairs and maintain an active prospective databank always.

Reports To: Unit Head/Director

Responsibilities

  • Develop strategies on how to market and sell the annual LITF and other exhibitions organized by the department
  • Attract exhibitors in Nigeria and Overseas to participate in these exhibitions.
  • Implement all strategies so-developed as approved by the Director of Trade Promotion
  • Manage, Supervise and Train the marketing support staff; submit periodic and timely report on their activities to the Director
  • Assist in coordinating the production of Promotional materials such as Prospectus, Catalogue, Souvenirs, and any such material needed to market the LITF and other exhibitions
  • Manage all Protocol regarding Government and International relations assignments
  • Maintain strong interpersonal relationship with all exhibitors local and foreign
  • Attend to exhibitors' complaints promptly while ensuring customer satisfaction
  • Continually source for and enlist new exhibitors for the LITF and other exhibitions
  • Respond to inquiries from internal / external clients especially exhibitors.
  • Track all payments for space allocation and monitor payments accordingly
  • Propose and manage all approved contractors, agents, partners and leads ensuring that all jobs are properly completed and delivered.
  • Suggest and recommend Sales requirements / expectations for all exhibitions in the department
  • Manage workplan / marketing budget as assigned for all events
  • Ensure efficient management of costs on all assigned tasks
  • Manage the participation of States, MDAs at the LITF efficiently
  • Keep records of relevant contractors and update the records periodically
  • Perform any other official duty as assigned by the Director

Job Requirements

  • The Job Holder must have core competencies in marketing and sales, new business development, negotiation skills, digital marketing/social media marketing skills, project management, events management etc.

Education:

  • Bachelor's degree or equivalent in social science/management disciplines Business Administration, Marketing, Sociology, etc. Excellent written and verbal communication skills, Persuasive, proficient in the use of Microsoft offices and possess event management skills.

Experience:

  • 4-5 years cognate experience in Membership/Customer relations management, event management, marketing and sales management.
  • Skills and attributes, and digital Marketing Skills, MS Word, Excel, and PPT, proactive and event management skills

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