Public Relations Director

1 day ago


Lagos, Lagos, Nigeria Eazipay Full time
Job Description

Eazipay seeks a dynamic Content/PR Manager to drive our brand's narrative and engage with our target audience. The successful candidate will be responsible for crafting compelling content, building media relationships, and enhancing our online presence.


Role Overview:

The Content/PR Manager will play a critical role in shaping our brand's identity, communicating its message, and fostering connections with key stakeholders. This includes developing and implementing a comprehensive content strategy, creating high-quality content, and maintaining effective media relationships.


Main Responsibilities:
  1. Develop a strategic content plan that aligns with business objectives and meets audience needs.
  2. Design, create, and curate engaging content, including articles, press releases, social media posts, and thought leadership pieces.
  3. Promote our brand's narrative through consistent messaging and visual identity.
  4. Maintain and expand our network of media contacts, journalists, and influencers.
  5. Stay up-to-date with industry trends and media coverage to identify PR opportunities.
  6. Manage crises and reputational issues effectively, ensuring swift and transparent responses.

Key Skills:
  • Experience in content marketing, PR, and corporate communications.
  • Strong storytelling abilities and excellent writing skills.
  • Established media relationships and expertise in press outreach.
  • Proficiency in CMS, social media platforms, and PR tools.
  • Ability to analyze data, measure content effectiveness, and communicate results.
  • Background in fintech or finance is beneficial.
  • Familiarity with SEO, digital marketing, and audience engagement principles.
  • Crisis communication skills are desirable.
  • Degree in Communications, Marketing, PR, or related field from a reputable institution.


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