Marketing Director

1 week ago


Lagos, Lagos, Nigeria Kisha Immigration Full time
Marketing Manager

As a Marketing Manager at Kisha Immigration, you will play a pivotal role in developing and executing comprehensive marketing strategies to promote our company's products and services. Your primary responsibility will be to create and implement marketing plans that align with our business objectives, including brand awareness, lead generation, customer acquisition, and revenue growth.

Key Responsibilities:
  • Develop and execute marketing strategies to achieve business objectives.
  • Manage and mentor a team of marketing professionals to ensure they work cohesively to meet marketing goals.
  • Develop and manage the marketing budget, allocating resources effectively across various channels and campaigns while optimizing ROI.
  • Conduct market research to identify trends, customer needs, and competitor strategies.
  • Plan and execute marketing campaigns across multiple channels, including digital marketing, traditional advertising, events, and more.
  • Oversee the creation of high-quality marketing content, including blog posts, videos, infographics, and whitepapers.
  • Monitor and analyze the performance of marketing campaigns using data-driven insights and KPIs.
  • Maintain brand consistency across all marketing materials and channels.
  • Identify and pursue strategic partnerships and collaborations that can enhance our marketing efforts and expand our reach.
  • Collaborate with cross-functional teams to ensure alignment and integration of marketing efforts.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field (Master's degree preferred).
  • Proven experience (5+ years) in marketing, with a track record of successful campaigns and team leadership.
  • Strong understanding of digital marketing techniques, including SEO, SEM, social media, email marketing, and content marketing.
  • Proficiency in marketing analytics and data-driven decision-making.
  • Excellent communication and interpersonal skills.
  • Creative thinking and problem-solving abilities.
  • Strong project management skills.
  • Knowledge of marketing software and tools.

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