Strategic Marketing Director

3 weeks ago


Lagos, Lagos, Nigeria Tricare pharmaceuticals Nigeria Limited Full time

We are seeking a highly motivated and experienced Deputy Head of Sales and Marketing to join our rapidly expanding pharmaceutical company. As the Deputy Head of Sales Marketing Manager, you will report to the Head of Sales and Marketing and be responsible for developing and executing strategic marketing plans to drive brand awareness and maximize sales of our pharmaceutical products.

This role requires a deep understanding of the pharmaceutical industry, excellent communication skills, and a proven track record of successful marketing campaigns. You will collaborate with cross-functional teams, including sales, and product development, to ensure effective implementation of marketing strategies.

Key Responsibilities:

  • Develop and implement comprehensive marketing strategies and plans to achieve business objectives, including product launches, brand awareness, and market expansion.
  • Conduct market research and analysis to identify market trends, customer needs, and competitive landscape, and incorporate findings into marketing strategies.
  • Collaborate with product development teams to provide market insights and contribute to the development of new pharmaceutical products.
  • Develop and manage marketing budgets, ensuring optimal allocation of resources for maximum return on investment.
  • Oversee the creation and execution of marketing campaigns, including digital marketing, advertising, trade shows, conferences, and promotional activities.
  • Collaborate with the sales team to develop sales support materials, training programs, and promotional tools to enhance sales effectiveness.
  • Track and analyze marketing campaign performance, monitor market trends, and adjust marketing strategies as needed to achieve business objectives.
  • Establish and maintain relationships with key opinion leaders, healthcare professionals, and relevant industry stakeholders.
  • Stay up-to-date with industry developments, regulatory guidelines, and compliance requirements to ensure marketing activities adhere to legal and ethical standards.
  • Manage and mentor a team of marketing professionals, providing guidance, feedback, and development opportunities.

Qualifications:

  • B.Pharm (MBA is an advantage)
  • Minimum of eight (5) years of experience in marketing roles within the pharmaceutical, manufacturing or healthcare industry.
  • Proven track record of developing and implementing successful marketing strategies and campaigns.
  • In-depth knowledge of the pharmaceutical industry, including regulatory guidelines, market dynamics, and competitive landscape.
  • Strong analytical and problem-solving skills, with the ability to interpret data and market research to make informed decisions.
  • Excellent written and verbal communication skills, with the ability to effectively present and communicate complex concepts.
  • Strong leadership and team management skills, with the ability to inspire and motivate a team towards achieving common goals.
  • Proficiency in marketing software and tools, as well as digital marketing platforms.
  • Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.
  • Strong attention to detail, organizational skills, and the ability to meet tight deadlines.


  • Lagos, Lagos, Nigeria M365Connect Full time

    About M365Connect: We are seeking an experienced Strategic Marketing Director to lead our marketing initiatives and drive business growth. As a key member of our team, you will be responsible for developing and executing comprehensive marketing strategies to elevate our brand presence. Key Responsibilities: Develop and implement strategic marketing plans...


  • Lagos, Lagos, Nigeria Harvesters International Christian Centre Full time

    Job Overview:The Head of Marketing and Communications will be responsible for developing and executing comprehensive marketing and communication strategies that align with the church's mission and goals. This role involves overseeing all aspects of our marketing and communication channels, including digital media, print, public relations, and internal...


  • Lagos, Lagos, Nigeria Rosie's People Full time

    Marketing Leadership OpportunityWe are seeking an experienced CMO to join our Leadership Team at Rosie's People. As a key member of our team, you will provide strategic leadership and creative solutions to drive our marketing efforts forward.The ideal candidate will have ownership and oversight of all marketing, branding, and PR/communications...


  • Lagos, Lagos, Nigeria M365Connect Full time

    About M365Connect: We're seeking a visionary Marketing Manager to spearhead our marketing initiatives. If you're passionate about crafting innovative strategies, driving campaigns, and leading a team to achieve marketing goals, we want you on board.Role Overview: As a Marketing Manager, you'll be at the helm of our marketing efforts, developing and executing...


  • Lagos, Lagos, Nigeria M365Connect Full time

    About M365Connect:We're a dynamic organization seeking a seasoned Marketing Manager to spearhead our marketing initiatives. If you're passionate about crafting innovative strategies, driving campaigns, and leading a team to achieve marketing goals, we want you on board.Role Overview:As a Marketing Manager, you'll be at the helm of our marketing efforts,...


  • Lagos, Lagos, Nigeria Tricare pharmaceuticals Nigeria Limited Full time

    We are seeking a highly motivated and experienced marketing professional to occupy the Deputy Head of Sales and Marketing position in our rapidly expanding pharmaceutical company. This role is responsible for developing and executing strategic marketing plans to drive brand awareness and maximize sales of our pharmaceutical products.Main...


  • Lagos, Lagos, Nigeria H. Pierson Associate Limited Full time

    We are seeking a seasoned Strategic Business Development Director to join our team at H. Pierson Associate Limited.


  • Lagos, Lagos, Nigeria FMCG SEARCH Full time

    About FMCG SEARCHAt FMCG SEARCH, we're on the lookout for a highly skilled Marketing Strategy Director to lead our client's retail brand in Nigeria.

  • Sales Director

    2 weeks ago


    Lagos, Lagos, Nigeria Marbleclear limited Full time

    We are seeking a highly skilled Sales Director to join our team at Marbleclear Limited. The ideal candidate will have a strong background in sales, with a minimum of 3-5 years of experience in the chemical or plastics industry.The successful candidate will be responsible for addressing customer needs and requirements, leading customer relations management,...


  • Lagos, Lagos, Nigeria Ascentech Service Limited Full time

    Job Title: Head of MarketingJob Summary:Ascentech Service Limited is seeking a highly skilled and experienced Head Marketing to lead our marketing efforts and drive business growth. The ideal candidate will have a strong background in marketing strategy, management, and leadership.Key Responsibilities:* Develop and implement strategic marketing plans to...


  • Lagos, Lagos, Nigeria Black Pen Recruitment Full time

    About Our ClientOur client is a pioneering force in the African stablecoins space, dedicated to delivering innovative solutions that make financial transactions secure and user-friendly.Job OverviewThis role presents an exciting opportunity to join our team as a Strategic Enterprise Sales Director, driving growth and expansion into the African...


  • Lagos, Lagos, Nigeria Ipnx nigeria Full time

    Job Role: General Manager/Managing Director (Pharmaceutical industries)Job DescriptionExecutive OverviewAs a key member of the Ipnx Nigeria team, the General Manager/Managing Director will play a critical role in driving the company's success by overseeing daily operations and ensuring compliance with industry standards and regulations.Key...


  • Lagos, Lagos, Nigeria Sigma Consulting Group Full time

    Job Title: Senior Commercial DirectorLocation: Lagos and IbadanExperience: A minimum of 5 years of senior management experienceNB: experience in commercial roles within the manufacturing industry, particularly durable consumer goods is a must and compulsory.The Senior Commercial Director is responsible for leading and managing the company's commercial...

  • Marketing Director

    4 weeks ago


    Lagos, Lagos, Nigeria Ascentech Service Limited Full time

    Job Title: Head, MarketingAscentech Service Limited is seeking a highly skilled and experienced Head, Marketing to join our team. The successful candidate will be responsible for developing and implementing strategic marketing plans to achieve corporate objectives for products and services.Key Responsibilities:Develop and manage marketing operating budgets...


  • Lagos, Lagos, Nigeria MUTUAL BENEFITS ASSURANCE PLC Full time

    Key Responsibilities:As a Strategic Marketing Specialist at MUTUAL BENEFITS ASSURANCE PLC, you will be responsible for:1. Client Engagement & Portfolio Management• Develop and execute comprehensive marketing plans to drive business growth.2. Market Research & Analysis• Conduct market research to identify trends, opportunities, and challenges.3. Content...


  • Lagos, Lagos, Nigeria H. Pierson Associate Limited Full time

    Job DescriptionWe are seeking a highly skilled Digital Marketing Director to lead our marketing efforts and drive business growth.About the RoleThe ideal candidate will have a proven track record in digital marketing, with experience in managing social media accounts, creating engaging content, and developing effective marketing campaigns. They will be...


  • Lagos, Lagos, Nigeria Integrated Healthcare Limited Full time

    Marketing Role at Integrated Healthcare LimitedJob SummaryThe ideal candidate will have the following responsibilities:Key Responsibilities* Develop and implement strategic sales and marketing plans to achieve growth targets.* Build and manage relationships with corporate clients and key partners.* Identify and pursue new business opportunities.* Lead...

  • Marketing Director

    4 weeks ago


    Lagos, Lagos, Nigeria Kisha Immigration Full time

    Marketing ManagerAs a Marketing Manager at Kisha Immigration, you will play a pivotal role in developing and executing comprehensive marketing strategies to promote our company's products and services. Your primary responsibility will be to create and implement marketing plans that align with our business objectives, including brand awareness, lead...

  • Marketing Director

    4 weeks ago


    Lagos, Lagos, Nigeria M365Connect Full time

    About M365Connect: We're seeking a seasoned Marketing Manager to spearhead our marketing initiatives. If you're passionate about crafting innovative strategies, driving campaigns, and leading a team to achieve marketing goals, we want you on board.Role Overview: As a Marketing Manager, you'll be at the helm of our marketing efforts, developing and executing...


  • Lagos, Lagos, Nigeria Integrated Healthcare Limited Full time

    Job Title: Marketing OfficerJob Summary:We are seeking a highly motivated and experienced Marketing Officer to join our team at Integrated Healthcare Limited. The ideal candidate will have a proven track record of developing and implementing strategic sales and marketing plans to achieve growth targets.Key Responsibilities:Develop and implement strategic...