Senior Marketing Strategist

4 weeks ago


Lekki, Lagos, Nigeria Bougie Nails & Co Full time

**Marketing Manager Role Overview**

At Bougie Nails & Co, we are seeking a skilled Marketing Manager to lead our marketing efforts and drive business growth.

Key Responsibilities:

  • Develop and implement comprehensive marketing strategies to increase brand awareness and drive customer acquisition.
  • Identify market trends, target audiences, and competitive landscapes to create effective marketing plans.
  • Manage both online and offline marketing initiatives, including digital campaigns, events, print materials, and promotions.
  • Plan and execute multi-channel marketing campaigns across various platforms, including email, social media, SEO/SEM, and content marketing.
  • Monitor, analyze, and report on the effectiveness of campaigns, making adjustments as needed.
  • Collaborate with creative and content teams to develop compelling marketing assets and messaging.
  • Ensure consistent brand messaging across all marketing channels.
  • Conduct regular market research to identify customer preferences, competitive positioning, and market opportunities.
  • Analyze and track marketing data to measure the success of marketing strategies.


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