Brand Marketing Expert

4 days ago


Ikoyi, Lagos, Nigeria HR Leverage Africa Full time
Job Opportunity:
HR Leverage Africa is seeking an experienced Brand Marketing Expert to lead our marketing efforts. The ideal candidate must have a strong understanding of sales strategies and marketing principles, with a particular focus on leveraging social media platforms to drive brand awareness and customer engagement.

The role involves developing and implementing marketing campaigns that drive customer acquisition and retention, as well as analyzing campaign effectiveness using tools like Google Analytics and social media management platforms. Strong communication and negotiation skills are essential for success in this position.

The key requirements for this role include:
- 6-7 years of proven experience in marketing and sales, preferably in the retail industry
- Strong knowledge of social media platforms and digital marketing strategies
- Ability to develop and implement marketing campaigns that drive customer acquisition and retention
- Excellent communication and negotiation skills
- Creative thinker with the ability to adapt marketing strategies based on market trends
- Proficiency in Google Analytics, social media management platforms, and email marketing software
- Strong analytical skills to measure and report on campaign effectiveness
- Team player with the ability to collaborate across departments
- Self-motivated, results-oriented, and able to work with minimal supervision

We are looking for someone who is passionate about building relationships, understanding customer needs, and driving sales growth.

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