Digital Brand Strategist

6 hours ago


Lekki, Lagos, Nigeria Agurate Online Limited Full time

**About Us**

Agu.ng is a pioneering e-commerce firm that seeks to revolutionize the fashion retail landscape. We are on a mission to provide unparalleled online shopping experiences, connecting our customers with high-quality products and expert customer service.

**Job Description**

We are looking for an accomplished Digital Brand Strategist who will lead our social media efforts, develop innovative campaigns, and drive brand awareness across multiple platforms.

**Key Responsibilities**

  • Develop and Execute Social Media Strategy: Design and implement a forward-thinking social media strategy that aligns with our brand vision, business objectives, and target audience aspirations.
  • Create Engaging Content: Craft compelling narratives, photos, videos, graphics, and copy that resonate with our diverse audience segments.
  • Collaborate with Teams: Work closely with e-commerce and sales operations teams to create shoppable content, drive e-commerce and in-store purchases, and amplify marketing campaigns.
  • Monitor Performance: Utilize social media analytics tools to track campaign performance, audience growth, and engagement metrics, providing actionable recommendations for improvement.
  • Build Online Community: Foster a vibrant online community by responding to comments, messages, and mentions in a timely, professional, and engaging manner.
  • Crisis Management: Establish protocols for managing social media crises, ensuring swift and strategic responses that protect and strengthen brand reputation.

**Requirements**

We are seeking a highly skilled Digital Brand Strategist with:

  • Proven Track Record: At least 5 years of progressive retail or e-commerce experience in social media management, with a track record of building and scaling a brand's digital footprint.
  • Advanced Knowledge: Expertise in social media analytics, advertising platforms, and performance optimization.
  • Leadership Skills: Ability to guide teams and stakeholders towards a unified vision, driving measurable growth in revenue and market share.

**What You'll Gain**

This role offers a unique opportunity to join a dynamic team, driving innovation and excellence in the e-commerce industry.



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