Brand Manager

11 hours ago


Ikoyi, Lagos, Nigeria Smile360 Dental Specialist Full time
About Smile360 Dental Specialist:
We are a leading dental clinic in Nigeria, renowned for our exceptional customer satisfaction. Our commitment to delivering exceptional customer service and top-tier dental care, comparable to global standards, has earned us a reputation as one of the best dental clinics in the country. To further enhance our online presence and attract new patients, we are seeking a highly skilled professional to join our team as a Digital Marketing/Brand Communication Executive.

Main Responsibilities:
The successful candidate will be responsible for developing, executing, and managing comprehensive digital marketing strategies that enhance our online presence and attract new patients. Key responsibilities include:

  • Digital Marketing Strategy Development:
    • Develop and implement comprehensive digital marketing strategies to achieve business objectives.
    • Plan and execute all digital marketing campaigns, including SEO/SEM, email, social media, and display advertising.
  • Content Creation and Management:
    • Create, curate, and manage engaging and relevant content for our social media platforms, website, and blog.
    • Develop multimedia content, including graphics, videos, and infographics, to enhance our online presence.
  • Social Media Management:
    • Manage and maintain our social media profiles (e.g., Facebook, Instagram, Twitter, LinkedIn).
    • Schedule and publish posts, respond to comments and messages, and engage with our online community.
  • SEO and Website Optimization:
    • Optimize our website for search engines to improve visibility and ranking.
    • Regularly update website content to ensure it is accurate, relevant, and engaging.
  • Email Marketing and Analytics:
    • Develop and execute email marketing campaigns to nurture leads and engage with existing patients.
    • Monitor and analyze email campaign performance to optimize results.
    • Track and analyze the performance of digital marketing campaigns using analytics tools (e.g., Google Analytics, social media insights).
    • Prepare regular reports on key metrics and provide insights and recommendations for improvement.


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