Marketing Strategy Manager

16 hours ago


Lagos, Lagos, Nigeria Bella Recruiter Full time

Job Description

Bella Recruiter is seeking a Marketing Communications Business Partner to join our Group Marketing Team. As a key member of the team, you will play a pivotal role in driving marketing efforts for our retail division.

Purpose of the Job

As a Marketing Communications Business Partner, your primary focus will be on tailoring campaigns and initiatives to suit the unique needs and objectives of the retail division. You will collaborate closely with the Group Marketing Team to align brand and marketing strategies.

Key Responsibilities

  • Develop and execute marketing strategies to drive business growth and increase customer engagement.
  • Align brand attributes and manage branding strategies to ensure consistency across all channels.
  • Manage stakeholders and maintain effective communication to ensure seamless collaboration.
  • Create and manage content to support marketing campaigns and enhance customer experience.
  • Achieve operational Service Level Agreements (SLAs) and Key Performance Indicators (KPIs) for the group marketing department.
  • Enhance customer experience through data-driven marketing strategies and techniques.

Requirements

To be successful in this role, you will need:

  • A Bachelor's degree in Advertising, Mass Communications, Public Relations, Journalism, or Marketing.
  • 3-5 years of experience in marketing, preferably within the telecommunications/technology sector or advertising agency.
  • Excellent written and verbal communication skills.
  • Understanding of marketing principles, branding strategies, and communication techniques.
  • Data-driven mindset and an understanding of key marketing metrics.
  • Experience developing marketing reports using tools like Excel and PowerPoint.

Other Requirements

We are looking for candidates who possess:

  • Customer Focus
  • Tech savvy
  • Action orientation
  • Drive results
  • Cultivate Innovation
  • Ability to optimize work processes
  • Resilience
  • Self Development
  • Nimble Learning
  • Ensures Accountability
  • Develops Talent
  • Drives Engagement
  • Drives Vision & Purpose
  • Excellent Decision Quality


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