Lead Generation Associate
3 days ago
Location: Alimosho area of Lagos (Hybrid), & Abuja (Remote)
Duration: 12 months (aligned with NYSC service year)
Reporting To: Head of Consulting Services
About the Role
We're seeking a dynamic and people-oriented NYSC member to join our team as a Lead Generation Associate. In this role, you'll help us find new businesses that need HR and talent solutions—and start meaningful conversations with them. Think of yourself as the "first friendly voice"of our company to potential clients.
This isn't just cold calling. It's about understanding what small and medium businesses struggle with (like hiring the right staff or keeping good employees), and showing them how we can help—through short calls, emails, WhatsApp messages, and follow-ups.
1. Find Potential Clients
- Utilise free online tools as well as Lead generation tools (such as LinkedIn, Google, business directories, Lusha, and Apollo) to identify companies that align with our ideal client profile (e.g., startups, SMEs in Fintech, F&B, Oil & Gas, and Retail).
Example: If we're targeting restaurants in Lagos, you'll build a list of 30–50 restaurant owners or HR managers with their contact info.
2. Reach Out & Start Conversations
- Make warm, professional phone calls or send polite WhatsApp/email messages introducing People2profit and our services.
Example script: "Hi, Mr Ade, my name is Tunde from People2profit. We help growing businesses like yours hire top sales talent faster and reduce staff turnover. Would you be open to a quick 10-minute chat this week?"
3. Qualify Leads
- Ask simple questions to see if the business actually needs help (e.g., "Are you currently hiring?" or "Do you face challenges retaining staff?").
Only pass on serious leads to the Line manager—no time-wasters.
4. Follow Up Consistently
- Keep track of who you've contacted and when. Send gentle reminders if they don't respond.
Example: If someone says, "Call me next week," you note it and actually call them next week.
5. Record Everything
- Update a simple spreadsheet or CRM (like HubSpot, SalesForce or Google Sheets) after every interaction—what was said, next steps, etc.
This helps us stay organised and not lose opportunities.
6. Represent Our Brand Positively
- Be polite, confident, and professional—even if someone says no. Your tone reflects our company.
What We Expect From You
- Reliability: Show up on time, meet daily/weekly targets (e.g., 30 calls/day, 10 qualified leads/week).
- Communication Skills: Speak clear English and Pidgin (if needed); write clean, error-free messages.
- Tech Comfort: Know how to use WhatsApp Business, Gmail, Google Sheets, and basic search engines.
- Hustle Mindset: You won't get discouraged by "no." You'll learn from each call and keep improving.
- Integrity: Never fake data or pretend you spoke to someone you didn't. Honesty builds trust
What You'll Gain
- Real-world experience in business development, sales, Human resource and client relations.
- Exposure to HR consulting, talent strategy, and how SMEs operate in Nigeria.
- Mentorship from an experienced HR entrepreneur.
- Strong reference letter and potential future collaboration post-NYSC.
- Performance-based incentives (e.g., bonuses for qualified leads that convert to paying clients).
Requirements
- Currently serving your NYSC year (must have a valid NYSC ID).
- HND/Bachelor's degree in Human Resource Management, Business, Social Sciences, Arts, etc.—all welcome).
- You must own a smartphone OR Laptop with a stable internet connection.
- Confident speaking on the phone and comfortable talking to strangers.
- Must be open to learning about Human Resources and Sales
- Basic computer literacy (Word, Excel/Sheets, email).
- Tech Savvy / Oriented and must be very organised.
- Must have the ability to make things happen (Result-Driven individual)
How to Apply
Send a short WhatsApp message to with:
Your full name & CV
NYSC state & LGA
One sentence on why you'd be great at talking to business owners. (Please note- AI-generated responses will be disqualified)
A voice note(60 seconds max) introducing yourself as if you were calling a potential client
Applications close: Ongoing
This role is perfect for an NYSC member who wants hands-on experience in business growth—not just paperwork. If you're coachable, consistent, and curious, we want to hear from you
People2profit Nigeria supports equal opportunity and values initiative over pedigree.
Job Types: Full-time, Permanent, Contract, Internship, New grad
Contract length: 12 months
Pay: Up to ₦70,000.00 per month
Application Question(s):
Do you own a smartphone OR Laptop with a stable internet connection?
Are you currently serving your NYSC year, and do you have a valid NYSC ID?
- On a scale of 1-10, rate your computer literacy skill in Word, Excel/Sheets, and email.
- Which local government were you posted to?
- This Job is Hybrid for Lagos applicants. Can you make yourself for 2 days within the week?
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