Senior Marketing Specialist

4 days ago

Lagos, Lagos, Nigeria Bluetti Full time ₦900,000 - ₦1,200,000 per year

Senior Marketing SpecialistBLUETTIMarketing & CommunicationsLagos Full TimeEnergy & Utilities ConfidentialMinimum Qualification :Experience Level : Mid levelExperience Length : 4 yearsJob Description/RequirementsUrgent HiringAre you passionate about marketing and ready to make an impact in the solar energy industry? We are seeking a Marketing Specialist to join our dynamic teamAbout UsWe are a forward-thinking company specializing in solar home systems, dedicated to providing sustainable energy solutions. We offer a conducive work environment that fosters innovation and professional growth.Key ResponsibilitiesDevelop and execute marketing strategies to enhance brand awareness and drive customer engagement.Create compelling campaigns to promote solar home systems and PAYGO (Pay-As-You-Go) solutions.Conduct market research to identify customer needs, preferences, and industry trends.Manage digital and traditional marketing channels, including social media, email campaigns, and events.Collaborate with the sales team to drive product uptake and customer satisfaction.Monitor and analyze the performance of marketing efforts, providing insights for improvement.RequirementsBachelor's degree in Marketing, Business Administration, or a related field.4-5 years of proven experience in marketing, preferably in the solar home systems sector.Strong knowledge of branding and marketing strategies.Experience with Pay-As-You-Go (PAYGO) solutions is an added advantage.Excellent communication, analytical, and problem-solving skills.Proficiency in digital marketing tools and platforms.Additional Skills AdvantageProficiency in photography to capture high-quality visuals for campaigns is an added advantage.Knowledge of design software such as Adobe Photoshop, Illustrator, or Canva to create stunning marketing materials.What We OfferA supportive and conducive work environment.Opportunities for career growth and professional development.Competitive remuneration and other attractive benefits.

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