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Commercial Lead
2 months ago
Core Responsibilities
- Category Expansion & Development: Drive the expansion and development of animal feed and veterinary product categories, catering to livestock farmers, animal husbandry businesses, and the agricultural sector. Establish bulk demand and supply chains for high-quality feed and veterinary supplies.
- Strategic Planning & Relationship Management: Develop and execute innovative strategies to secure competitive advantages and drive market expansion in the feed and veterinary sectors. Cultivate strong relationships with key industry players, feed manufacturers, and veterinary suppliers to ensure a consistent and high-quality supply of agricultural products.
- End-to-End Process Management: Oversee the entire process from category creation to market deployment, ensuring seamless operations, regulatory compliance, and quality control. Collaborate with cross-functional teams to optimize processes and reduce costs.
- Market Analysis & Growth Identification: Utilize advanced analytics to understand market trends, customer needs, and identify growth opportunities in the feed and veterinary sectors. Leverage data-driven insights to inform strategic decision-making and continuously improve offerings.
- Marketing Collaboration: Work closely with the marketing team to develop and implement effective marketing strategies that reach the target audience and align with mission to empower agricultural businesses through innovative, cost-effective solutions.
Required Skills & Competencies
- Strategic Thinking & Market Insight: Ability to understand market trends in the agricultural sector, translating them into actionable strategies for category expansion and development.
- Relationship Building & Negotiation: Exceptional skills in building and managing relationships with key industry players, suppliers, and agricultural stakeholders. Strong negotiation abilities to secure favorable terms and competitive advantages.
- Process Optimization & Operational Excellence: Proven experience in optimizing end-to-end processes, ensuring regulatory compliance, and driving operational efficiency.
- Data Analysis & Decision Making: Proficient in using data analysis tools to inform strategy, identify growth opportunities, and make data-driven decisions.
- Cross-Functional Collaboration: Ability to work effectively with cross-functional teams, particularly marketing, to align strategies and drive results.
Technical Skills
- Market Analysis & Insight Generation: Expertise in conducting market research and generating actionable insights for the agricultural sector, with a focus on feed and veterinary products.
- Process Management & Optimization: Skilled in managing and optimizing complex processes, with a focus on efficiency and cost reduction.
- Regulatory Knowledge: Understanding of the regulatory environment for agricultural products, ensuring compliance and smooth operations.
- Data Analysis: Proficient in data analysis tools and methodologies to monitor market trends, customer needs, and identify growth opportunities.
Experience
- Minimum 6 years in leadership roles, managing high-performing teams.
- Proven track record of achieving growth targets and driving category expansion.
- Experience in the agricultural industry, particularly in animal feed and veterinary products, is preferred.
- Deep product knowledge of the agricultural space, especially as it relates to animal husbandry and livestock management.
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