Travel Marketing Strategist

2 days ago


Ikeja, Lagos, Nigeria Pruvia Integrated ltd Full time
Job Overview
Pruvia Integrated ltd is seeking a highly motivated Digital Travel Professional to join our team. As a key member of our marketing department, you will be responsible for developing and implementing comprehensive digital marketing strategies to drive lead generation, brand awareness, and revenue growth.

Key Responsibilities
1. Digital Marketing Strategy: Develop and implement digital marketing strategies to attract potential customers, monitor and optimize campaigns to ensure cost-effectiveness and high ROI.
2. Lead Generation: Create targeted marketing campaigns to capture high-quality leads through various digital channels, refine targeting using data analytics and customer insights.
3. Social Media Management and Growth: Engage and grow social media handles by creating and curating content that resonates with the target audience, develop strategies to increase followers, engagement, and brand loyalty.
4. Community Building and Management: Nurture online communities of travelers and customers, manage online groups, forums, and discussions to foster a sense of belonging and encourage member interaction.

Requirements
- Minimum 3-5 years of experience in digital marketing, preferably within the travel industry
- Proven experience in generating and converting leads through digital channels
- Strong understanding of SEO, SEM, PPC, social media advertising, and email marketing
- Demonstrated success in managing and growing social media accounts and online communities

Benefits
Competitive base salary of $150,000, benefits package including opportunities for professional development, travel perks, and travel discounts.

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