Marketing Campaign Lead
1 day ago
About the Role
">Great Brands Nigeria Limited is seeking a seasoned Marketing Campaign Lead to drive our marketing initiatives and contribute to the growth of our business.
Job Summary
">We are looking for a highly skilled Marketing Campaign Lead who can develop and execute comprehensive marketing strategies, manage budgets effectively, and collaborate with cross-functional teams to achieve business objectives.
Key Responsibilities
">- ">
- Develop and implement marketing strategies that align with the company's vision and goals.">
- Manage marketing budgets to ensure efficient allocation of resources and achieve high ROI.">
- Collaborate with the creative agency to develop brand guidelines and governance protocols.">
- Conduct market research to identify consumer insights, competitive analysis, and emerging trends.">
- Plan and execute campaigns that drive brand engagement, customer loyalty, and market penetration.">
- Analyze campaign success and gather data to optimize future initiatives.">
Requirements
">To be successful in this role, you will need:
">
- ">
- 5+ years of experience in marketing strategy, brand management, and partnership activation within the FMCG, beverage, or luxury sectors.">
- A proven track record of successfully developing and executing marketing campaigns.">
- Experience in brand governance and managing creative agencies.">
- A strong understanding of the Nigerian market landscape and cultural nuances.">
- Strategic thinking, creative and innovative approach, project management skills, partnership development abilities, and budget management experience.">
Compensation
">The estimated salary for this role is between ₦6,000,000 and ₦8,000,000 per annum, depending on qualifications and experience.
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