Marketing Strategist

1 week ago


Lagos, Lagos, Nigeria MUTUAL BENEFITS ASSURANCE PLC Full time
Key Responsibilities

As a Marketing Executive at Mutual Benefits Assurance PLC, you will be responsible for:

  • Developing and executing comprehensive marketing plans to drive business growth and achieve strategic objectives.
  • Conducting market research to identify trends, opportunities, and challenges, and providing insights to inform marketing strategies.
  • Creating engaging content for various marketing channels, including social media, email, and the company website.
  • Managing and optimizing marketing campaigns across multiple channels to maximize ROI and conversion rates.
  • Collaborating with cross-functional teams, including sales, product, and creative, to ensure alignment and effective communication.
  • Analyzing and reporting on marketing performance metrics to inform data-driven decision making.

Requirements

To succeed in this role, you will need:

  • Strong marketing knowledge and experience, with a focus on digital marketing channels.
  • Excellent communication and project management skills, with the ability to work effectively in a fast-paced environment.
  • Strong analytical and problem-solving skills, with the ability to interpret data and make informed decisions.
  • Ability to work collaboratively with cross-functional teams to achieve business objectives.


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