Strategic Marketing Professional
2 days ago
We are seeking a highly skilled Brand and Marketing Officer to join our dynamic team at Ascentech Services. This is an exceptional opportunity for a creative and results-driven individual to make a significant impact on our marketing strategy.
Job SummaryThe successful candidate will be responsible for developing and implementing effective marketing strategies to enhance brand awareness, drive sales, and solidify our position in the market.
Key Responsibilities- Develop and Maintain a Strong Brand Identity: The Brand and Marketing Officer will be responsible for creating and maintaining a consistent brand image across all touchpoints, including digital, social media, print, and events.
- Conduct Market Research and Competitor Analysis: Conduct thorough market research and competitor analysis to identify opportunities and trends that can inform our marketing strategy.
- Develop and Implement Brand Positioning Strategies: Develop and implement brand positioning strategies to differentiate ourselves from competitors and establish a strong market presence.
- Manage Brand Guidelines and Ensure Consistency: Manage brand guidelines and ensure consistency across all marketing materials to maintain a professional image.
To be successful in this role, you will need:
- A Bachelor's degree in Marketing, Communications, or a related field.
- At least 3 years of experience in brand management or marketing roles, preferably in the furniture or home goods industry.
- Strong understanding of marketing principles and best practices.
- Excellent written and verbal communication skills.
- Proficiency in content creation and social media management.
- Strong analytical and problem-solving skills.
- Ability to work independently and as part of a team.
Experience with CRM and marketing automation tools is a plus.
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