Senior Brand Manager

4 days ago

Lagos, Lagos, Nigeria Foteino Talento Full time ₦900,000 - ₦1,200,000 per year

A creative consultancy company in Lagos that provides innovative solutions for modern businesses is seeking a Senior Brand Manager to join their team. This role offers a hybrid job structure.

The ideal candidate for this role is an experienced Senior Brand Manager with a strong background in social media marketing and brand development strategy.

The ideal candidate will be a well-organized, client-facing professional with excellent communication skills and a deep understanding of the social media landscape.

Key Qualifications:

Education & Professional Background

  • Bachelor's degree in Marketing, Communications, or related field (Master's degree preferred).
  • 5+ years of social media marketing experience, with at least 3 years in a senior account management role.
  • Proficiency in social media management and analytics tools (e.g., Hoot suite, Sprout Social, Google Analytics, Facebook Insights).
  • Proven track record in developing and executing successful brand development strategies.
  • Expert knowledge of major social media platforms (Facebook, LinkedIn, Twitter, Instagram, TikTok, etc.).
  • Strong understanding of paid social media advertising and campaign optimisation.
  • Ability to manage multiple high-profile clients and projects simultaneously.

Expertise

  • Excellent written and verbal communication skills.
  • Strategic thinking and problem-solving abilities.
  • Ability to manage multiple high-profile clients and projects simultaneously.
  • Experience with influencer marketing and user-generated content management.
  • Knowledge of SEO best practices and their application to social media.
  • Familiarity with content marketing strategies and techniques.
  • Understanding of brand reputation management in the digital space.
  • Ability to work independently and lead cross-functional teams.
  • Willingness to stay updated on industry trends and emerging technologies.

Key Responsibilities

  • Develop and implement comprehensive social media and brand development strategies for multiple clients.
  • Collaborate with clients to align social media strategies with their overall marketing, PR, and advertising campaigns.
  • Research and analyse industry trends, top influencers, and competitors to inform strategy development.
  • Create and oversee the production of engaging, platform-specific content that reflects each client's brand identity.
  • Manage and optimise paid social media advertising campaigns across various platforms.
  • Monitor social media channels for customer service opportunities and manage client reputation.
  • Analyse and report on social media performance, identifying successes and new opportunities.
  • Lead the refinement and innovation of our social marketing processes.
  • Collaborate with internal teams to ensure consistent branding across all marketing materials and social media content.
  • Attend regular remote meetings with the team and clients.
  • Mentor junior team members and contribute to the agency's overall growth and success.

if you are interested in this role.

sent your cv & portfolio to using "Senior Brand Manager Application" as Subject in email.

Job Type: Full-time

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