Social Media Manager
1 day ago
- The Social Media Manager is responsible for developing, implementing, and managing the company's social media strategy to increase brand awareness, improve marketing efforts, and drive engagement across all social platforms.
- This role involves overseeing content creation, managing social campaigns, analyzing performance metrics, and staying up to date with the latest digital and social trends.
Key Responsibilities
- Develop and execute a results-driven social media strategy aligned with overall marketing goals.
- Manage daily social media operations across platforms (e.g., Instagram, Facebook, LinkedIn, X/Twitter, TikTok, YouTube, Pinterest).
- Create, curate, and manage engaging content (posts, videos, stories, reels, etc.).
- Plan and run paid social media advertising campaigns to boost reach and conversions.
- Monitor, analyze, and report on performance metrics (engagement, reach, leads, conversions, etc.).
- Collaborate with content creators, designers, photographers, and other marketing team members.
- Engage with the online community — respond to comments, messages, and mentions in a timely and brand-appropriate manner.
- Track social media trends, tools, and emerging platforms to identify new growth opportunities.
- Manage social media calendars and scheduling tools (e.g., Hootsuite, Buffer, Later, Sprout Social).
- Work with influencers or brand ambassadors to enhance visibility and credibility.
- Ensure all social content aligns with brand voice, tone, and values.
Qualifications
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- 2–5 years of experience managing social media for brands or organizations.
- Strong understanding of social media platforms, analytics tools, and paid advertising.
- Excellent writing, communication, and storytelling skills.
- Experience with social media management and analytics tools (e.g., Meta Business Suite, Google Analytics, Sprout Social, Hootsuite).
- Creative thinker with attention to detail and a passion for digital trends.
- Ability to multitask and manage several projects simultaneously in a fast-paced environment.
Salary
N200,000 monthly.
Method of Application
Interested and qualified candidates should send their CV the Job Position as the subject of the email.
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