Strategic Digital Marketing Director

3 days ago


Lagos, Lagos, Nigeria DAYTONA Full time
Job Description:

We are seeking a highly skilled Strategic Digital Marketing Director to lead our multi-channel marketing efforts and drive brand awareness and customer acquisition. In this role, you will be responsible for developing and executing digital marketing campaigns that leverage social media, email, SEO, SEM, and digital advertising channels.

Responsibilities:
  1. Campaign Development: Develop and execute multi-channel marketing campaigns that drive brand awareness and customer acquisition.
  2. Channel Optimization: Manage and optimize marketing channels such as social media, email, SEO, SEM, and digital advertising to maximize their effectiveness.
  3. Team Collaboration: Coordinate with internal teams and external partners to ensure brand consistency across all marketing channels.
  4. Performance Analysis: Analyze campaign performance and provide insights to optimize marketing strategies.
  5. Industry Trends: Stay up-to-date on industry trends and best practices regarding multi-channel marketing.
What You'll Need:

To succeed in this role, you will need:

  • A bachelor's degree in Marketing or a related field.
  • At least 5 years of experience in digital marketing, preferably in a leadership role.
  • Proven track record of success in developing and executing multi-channel marketing campaigns.
  • Strong analytical skills and ability to analyze campaign performance.
  • Excellent communication and project management skills.
Benefits:

We offer a competitive salary and benefits package, including:

  • A base salary of $120,000 per year.
  • A bonus structure tied to individual and team performance.
  • A comprehensive health insurance plan.
  • A generous retirement savings plan.
  • 25 days of paid time off per year.
About Us:

DAYTONA is a dynamic and innovative company that is committed to delivering exceptional results through cutting-edge marketing strategies. We are a team of passionate professionals who are dedicated to making a difference in the world of marketing.



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