HubSpot CRM Marketing Analyst

3 days ago


Abuja, Nigeria ITC Worldwide INC Full time

Job Summary:

The HubSpot CRM + Marketing Analyst is responsible for managing customer relationships using HubSpot CRM, while analyzing marketing data to support sales and marketing strategies. This role will focus on optimizing CRM workflows, tracking key marketing metrics, and providing actionable insights to drive lead generation, improve campaign effectiveness, and enhance customer retention.

Key Responsibilities:

HubSpot CRM Management

Administer and optimize the HubSpot CRM platform, ensuring data accuracy and integrity.
Set up and manage contact segmentation, lead scoring, and automated workflows to improve lead management and sales conversions.
Train and support sales and marketing teams in using HubSpot’s CRM functionalities.
Data Analysis and Reporting

Analyze data from HubSpot CRM and marketing campaigns to assess the effectiveness of marketing efforts.
Provide regular reports on key performance indicators (KPIs) such as lead generation, conversion rates, customer lifetime value (CLV), and campaign ROI.
Identify trends and patterns in customer behavior and recommend improvements for customer engagement and retention.
Marketing Campaign Analysis

Track and evaluate the performance of marketing campaigns (email, social media, content marketing, etc.) within HubSpot.
Monitor the impact of marketing efforts on lead acquisition, nurturing, and conversion rates.
Collaborate with the marketing team to A/B test campaigns, landing pages, email sequences, and content strategies.
Lead Generation and Nurturing

Develop and execute strategies for lead generation through HubSpot’s marketing automation tools.
Optimize landing pages, CTAs, and forms to improve lead capture and conversion.
Use workflows and segmentation to nurture leads and move them through the sales funnel.
Sales and Marketing Alignment

Ensure alignment between the sales and marketing teams by facilitating smooth lead handoffs and tracking sales performance.
Provide insights to improve collaboration between teams, helping both functions meet their goals more effectively.
Customer Retention and Upsell Analysis

Analyze customer data to identify upsell and cross-sell opportunities based on customer behavior and interactions.
Work with the customer success and sales teams to implement strategies for improving customer retention and reducing churn.
CRM Data Quality and Process Improvement

Regularly audit CRM data for accuracy, consistency, and completeness.
Suggest and implement process improvements for more efficient use of HubSpot CRM across teams.
Requirements:

Bachelor’s degree in Marketing, Business, Data Analytics, or a related field.
2-4 years of experience in CRM management, marketing analysis, or similar roles.
Hands-on experience with HubSpot CRM, including workflows, reporting, and marketing automation.
Strong understanding of marketing metrics and ability to analyze data to drive decision-making.
Proficiency in data analysis tools such as Excel, Google Analytics, or HubSpot reporting tools.
Excellent communication and presentation skills, with the ability to convey insights to non-technical stakeholders.



  • Abuja, FCT, Nigeria ITC Worldwide INC Full time

    About the RoleThe HubSpot CRM + Marketing Analyst is a critical position at ITC Worldwide INC, responsible for managing customer relationships using HubSpot CRM, while analyzing marketing data to support sales and marketing strategies. This role will focus on optimizing CRM workflows, tracking key marketing metrics, and providing actionable insights to drive...


  • Abuja, Nigeria ITC Worldwide INC Full time

    Job Summary: We are seeking a detail-oriented and data-driven HubSpot Sales Marketing Analyst to support our sales and marketing teams by leveraging HubSpot's CRM and marketing tools. The ideal candidate will analyze campaign performance, optimize sales and marketing processes, and provide actionable insights to drive lead generation, customer engagement,...


  • Abuja, FCT, Nigeria ITC Worldwide INC Full time

    RequirementsBachelor's degree in Marketing, Business, Data Analytics, or a related field.2-4 years of experience in CRM management, marketing analysis, or similar roles.Hands-on experience with HubSpot CRM, including workflows, reporting, and marketing automation.Strong understanding of marketing metrics and ability to analyze data to drive...


  • Abuja, FCT, Nigeria ITC Worldwide INC Full time

    Key ResponsibilitiesCRM Management: Administer and optimize the HubSpot CRM platform, ensuring data accuracy and integrity. Set up and manage contact segmentation, lead scoring, and automated workflows to improve lead management and sales conversions. Train and support sales and marketing teams in using HubSpot's CRM functionalities.Data Analysis and...

  • Sales Data Analyst

    2 weeks ago


    Abuja, Nigeria ITC Worldwide INC Full time

    Job Summary: We are looking for a highly skilled Senior Sales Data Analyst to join our team and play a key role in driving data-driven decision-making for our sales organization. The ideal candidate will analyze sales performance, forecast trends, and provide actionable insights to optimize strategies and drive revenue growth. This role requires advanced...


  • Abuja, Nigeria ITC Worldwide INC Full time

    We are seeking an experienced Microsoft Dynamics 365 CRM / Power Platform Architect to design, implement, and optimize scalable CRM and Power Platform solutions tailored to business needs. The ideal candidate will work closely with stakeholders to align technology with organizational goals, leveraging their expertise in Dynamics 365 CRM, Power Apps, Power...


  • Abuja, Nigeria ITC Worldwide INC Full time

    Job Summary: We are seeking a Dynamics CRM Functional Associate to support the implementation, customization, and maintenance of Microsoft Dynamics CRM solutions. The ideal candidate will bridge the gap between business needs and technical capabilities, ensuring the CRM platform meets organizational goals. This role involves gathering requirements,...

  • IT Business Analyst

    3 weeks ago


    Abuja, Nigeria Mecer Consulting Limited Full time

    Job Title: IT Business Analyst Our client a leading business intelligence and e-business solutions development company with her headoffice in Abuja is seeking for a highly skilled IT Business Analyst to work with stakeholders to identify business needs and develop technology solutions to drive business growth and improvement. The successful candidate will be...


  • Abuja, Nigeria Mecer Consulting Limited Full time

    Business Intelligence and Research Analyst Job Summary Our client a leading business intelligence and e-business solutions development company with her headoffice in Abuja is seeking a highly analytical Business Intelligence and Research Analyst to provide data-driven insights and recommendations to support business decision-making. Key...


  • Abuja, Nigeria ITC Worldwide INC Full time

    Job Summary: The Digital Technology Sales Executive is responsible for driving sales growth by identifying, developing, and closing new business opportunities for Managed IT Services. This role requires a deep understanding of IT infrastructure, cloud services, cybersecurity, and other technology solutions. The candidate will work closely with clients to...


  • Abuja, FCT, Nigeria ITC Worldwide INC Full time

    Job Title: Sales IT Service Delivery ExpertAbout the Role:As a key member of our sales team, you will play a crucial role in driving business growth by identifying and developing new opportunities for Managed IT Services. This involves building strong relationships with clients, understanding their needs, and presenting tailored solutions to meet their...


  • Abuja, FCT, Nigeria ITC Worldwide INC Full time

    About the Position: We are seeking an experienced sales professional to join our team as a Managed IT Solutions Sales Professional. In this role, you will be responsible for driving sales growth by identifying and developing new opportunities for Managed IT Services. This involves building strong relationships with clients, understanding their needs, and...


  • Abuja, Nigeria ITC Worldwide INC Full time

    ITC WORLDWIDE is seeking a dynamic and experienced BPM (GTM) Planner Job Title - Business Process Operations Analyst (GTM Planning) Office: Abuja, FCT, CBD The ideal candidate will have prior work experience in Partner Ecosystems, Sales, Sales Strategy & Operations or Revenue Operations. The role requires strong analytical skills and unwavering attention...

  • Head of Commodities

    2 weeks ago


    Abuja, Nigeria White Crust Limited Full time

    Job Summary: We are seeking an experienced and highly skilled Head of Commodities to lead our commodities trading business. The successful candidate will have a deep understanding of the global agricultural commodities market, exceptional leadership skills, and a proven track record of driving business growth and profitability. Key...


  • Abuja, FCT, Nigeria ITC Worldwide INC Full time

    This exciting opportunity is available for a skilled Business Development Executive at ITC Worldwide INC. The successful candidate will drive sales and business growth in post-warranty support for Microsoft Dynamics 365 solutions. Key responsibilities include market research and strategy development, client acquisition and engagement, post-warranty support...


  • Abuja, Nigeria ITC Worldwide INC Full time

    Job Summary: The Business Development Executive is responsible for driving sales and business growth in the area of post-warranty support for Microsoft Dynamics 365 solutions. The role involves identifying and securing new business opportunities, nurturing existing client relationships, and working with cross-functional teams to deliver exceptional...


  • Abuja, FCT, Nigeria Mecer Consulting Limited Full time

    We are looking for a skilled Business Intelligence and Research Analyst to join our team at Mecer Consulting Limited. As a member of our team, you will play a critical role in providing data-driven insights and recommendations to support business decision-making.The ideal candidate will have a strong background in business intelligence, research, or data...


  • Abuja, FCT, Nigeria Mecer Consulting Limited Full time

    Mecer Consulting Limited is seeking a highly analytical Business Intelligence and Research Analyst to provide data-driven insights and recommendations to support business decision-making.The ideal candidate will have a strong background in business intelligence, research, or data analysis, with proficiency in data analysis tools such as Excel, SQL, and...


  • Abuja, Nigeria BLAKSKILL LIMITED Full time

    Position: Field Sales Executive (FMCG) Industry: FMCG Location: Abuja Job Type: Full-Time (On-Site) Job Description (Summary) As the Field Sales Executive, you will be responsible for driving sales growth by promoting and selling high-quality cashew products across your designated territories. You will work closely with customers to maintain and build...


  • Abuja, Nigeria BLAKSKILL LIMITED Full time

    Position: Field Sales Executive (FMCG) Industry: FMCG Location: Abuja Job Type: Full-Time (On-Site) Job Description (Summary) As the Field Sales Executive, you will be responsible for driving sales growth by promoting and selling high-quality cashew products across your designated territories. You will work closely with customers to maintain and build...