Director of Digital Strategy and Sales

4 weeks ago


Lagos, Lagos, Nigeria Robert Walters Full time

What You'll Do

As Director of Digital Strategy and Sales, you will play a pivotal role in shaping the future direction of our client's digital marketing services portfolio. You will lead the development of new business opportunities, define strategies to expand revenue, and guide the creation of customised and innovative solutions that meet client's specific goals and needs. Your role will involve analysing prospective client's digital footprints, conducting pitches and presentations, driving relationships with decision-makers at top-tier companies across Nigeria, and working closely with the Account Management team. You will also represent the company at events, manage team learning sessions, review proposals developed by your team, and perform weekly checks of CRM inputs.

  • Develop and implement a business development strategic plan
  • Achieve monthly sales gross profit targets
  • Analyse prospective client's digital footprint to develop digital & content strategies for their businesses
  • Conduct pitches and presentations to persuade potential customers
  • Drive relationships with decision-makers at tier-1 companies across Nigeria
  • Work with the Account Management team to ensure services sold are delivered to clients to maximise client retention
  • Represent the company at events and network and build relationships with potential clients and partners
  • Perform weekly checks of the team's inputs into the CRM to ensure full visibility into the sales pipeline
  • Review proposals developed by members of the team
  • Manage team learning sessions and enable knowledge sharing on an ongoing basis with the Sales teams internationally

What You Bring

The ideal Director of Digital Strategy and Sales will bring a wealth of experience in sales or business development in a senior-level management role, preferably within the Saas/Digital/ IT/Creative/ Digital Media/ Marketing/ Advertising industries. You will be a creative thinker who can connect 360° digital to all aspects of a client's business and drive growth opportunities. Your solid understanding of digital marketing, excellent networking skills, and demonstrated ability in key client/partner relationship management will be crucial to your success in this role. You will also possess excellent people leadership skills, an entrepreneurial mindset, and the ability to work effectively in a fast-paced, start-up environment with dynamic business priorities.

  • Experience in sales or business development in a senior-level management role - Saas/Digital/ IT/Creative/ Digital Media/ Marketing/ Advertising industries preferred
  • A creative thinker who can connect 360° digital to all aspects of a client's business and drive growth opportunities
  • Solid understanding of digital marketing
  • Excellent networking skills and a demonstrated ability in key client/partner relationship management
  • Excellent people leadership skills and the ability to inspire confidence and trust to motivate teams
  • An entrepreneurial mindset and ability to work effectively in a fast-paced, start-up environment with dynamic business priorities
  • Excellent communication and organisational skills, and excellent analytical and problem-solving skills
  • Experience with Zoho CRM is desirable


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