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Director of Sales

2 months ago

Lagos, Lagos, Nigeria The People Practice Full time
Director of Sales Director of Sales

Join our team as a Director of Sales and lead the sales team to achieve sales targets in the Hospitality industry.

About the Role
  • Lead and drive the sales team to achieve sales targets within the property.
  • Meet the objectives of rates and yield optimisation of the Serviced Residence Property.
  • Maintain a high level of product and service knowledge of the property.
  • Handle guests' complaints, solve operational, departmental and employee-related issues.
  • Create a positive image to guests/residents, clients, bookers, agents, and colleagues.
  • Recognize opportunities for growth and innovation and share knowledge with the team.
Responsibilities
  • Maintain a leadership role within the cluster/properties by providing clear direction on individual and team action plans.
  • Maintain a detailed knowledge of industry trends, developments, competitor activity, and external factors.
  • Provide regular updates on market and compset performance.
  • Participate in revenue management tasks and provide feedback on a regular basis.
  • Set and review sales revenue targets by market segment and develop strategies to achieve identified outcomes.
  • Manage key corporate, extended stay, leisure, and MICE clients.
  • Maintain effective business relationships with key decision makers and influencers.
  • Conduct regular sales team meetings to review month-to-date and year-to-date performance.
  • Administer sales territory and account assignment changes to ensure clients' coverage.
  • Develop Property Account Revenue Mix PARM and implement strategies for the property.
  • Anticipate and project sales forecasts and monitor market trends.
  • Conduct daily briefings and weekly sales meetings.
  • Circulate meeting minutes to concerned departments.
  • Represent the company in all sales activities, including travel trade shows and client sales calls.
  • Update all sales activities in CRM.
  • Prepare quarterly sales action plans for all market segments.
  • Analyse and estimate total value of each piece of business and negotiate best situations for achieving optimum revenue.
  • Collaborate with Property Managers to review sales strategy, ideas for implementation, and share observations and plans.
  • Motivate, supervise, and appraise staff's performance in the sales department.
  • Provide guidelines and training to staff in the execution of their duties.
  • Attend GM's and Owners meetings as required.
  • Submit weekly and monthly sales reports.
Qualifications
  • Degree in Business Administration or relevant degree.
  • Minimum of 5 years relevant experience with a minimum of 3 years of proven sales track record in a similar role within the hospitality sector.
  • Ability to organize work and plan, supervise, control, and provide training to associates.
  • Possesses excellent written and spoken primary languages used in the workplace/market.
  • Good computational ability, math skills, and budgetary analysis capabilities.
  • Well-versed in the use of computer programs such as PowerPoint and Excel.
  • Familiarity with the local market will have a distinct advantage.
Requirements
  • Good organizational and people skills.
  • Well-groomed and confident with an outgoing and cheerful personality.